When Picture This was first published by Innovative Resources in 2007, its aim was simple, yet its impact has been profound. Drawing on the adage ‘a picture’s worth a thousand words’ Picture This is a visual, tactile, conversation-building resource that crosses the boundaries of age, language gender and culture.
It’s why the cards have been a fixture at the top of our bestseller list for almost 20 years, and those who use them—in schools, human service organisations, counselling and community settings—
continue to send us stories about the many ways they’ve used Picture This to create meaningful conversations, evoke powerful responses, and spark storytelling.
Over the years—along with the life-changing stories—we’ve had some great suggestions from people who love the cards as to how we can make them even better … more gender diverse; more culturally rich; an even greater range of metaphors for people of all backgrounds to connect with.
And so, in mid-2026, we’ll be launching Picture This Volume 2—a set of 40 brand-new images, offering rich metaphors and even broader scope for meaningful conversations and creativity.
We’re designing them to be paired with the original Picture This cards, meaning you’ll have more than 100 evocative images to use with students, clients, teams—or in whatever setting you work.
To make this happen, we’ve teamed up with one of Australia’s finest and most highly-respected photojournalists—Walkley Award winner, Brendan McCarthy.
Brendan has worked as a professional photographer for more than two decades and his work has appeared in Lonely Planet Guidebooks, The Age, Qantas’s in-flight magazine The Australian Way, Denmark’s Jyllends Posten, Fairfax Community Newspapers and The Bendigo Advertiser. He jumped at the chance to collaborate on a project that has storytelling at its heart.
‘My work as a photojournalist is all about revealing the lives of the quiet people,’ he says. ‘Telling the stories of those who might not otherwise be heard. It’s a privilege, and often an inspiration.’
We’re already inspired by the images Brendan is producing for Picture This Volume 2 and can’t wait to share them with you in the months ahead.
Pre-order your set now!
